Tag: fruit

How’s Phoode Helping Food & Bev Branding and Advertising?

May 28, 2025 by Food Polka

As the founder of Food Polka, I also founded Phoode® to bring together two needs I kept encountering in my work: food and beverage businesses needed the right creative people for their projects, and talented food creatives needed a better way to be found and hired. Producing the work gave me a view of both sides, from finding a food stylist with the right skills to putting together a team that could deliver within a client’s budget. I wanted to […]

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Categories: Apple Cider, Beverage Styling, Bloody Mary, Cappuccino, Creative Content Development, creative direction, food advertising, Food Styling, food styling, Liquors, Martini, Mojito, Published by Marta Fowlie • Tags: commercial food stylist los angeles, CPG brand, Direct to Consumer (D2C), food service food styling, food stylist los angeles, fruit, grapefruit, polaroids, produce

Why do I eat IncrEDIBLE PHOODE plant-based meat?

March 28, 2023 by Food Polka

I took on the roles of an executive producer, tabletop director, and food stylist to create a social media-style commercial that explores different types of consumers and their reasons for choosing and incorporating plant-based meat products into their daily routines. This engaging ad employs storytelling techniques featuring elements of lifestyle, tabletop food close-ups, preparation scenes, and witty human-like oops moments. By showcasing the versatility of plant-based meat, the films present a wide range of meal ideas to inspire consumers. The […]

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Categories: Apple Cider, Beverage Styling, Bloody Mary, Cappuccino, Creative Content Development, creative direction, Culinary Production, food advertising, Food Photography, food photography, Food Photography Production, food styling, Food Styling, Food Video Production, Liquors, Martini, Mojito, Published by Marta Fowlie, Services • Tags: commercial food stylist los angeles, food service food styling, food stylist los angeles, fruit, grapefruit, polaroids, produce

Phoode® Produce Polaroids 🎇

March 16, 2021 by Food Polka

The Phoode.com social media branding campaign proved to be highly successful, driving significant traffic to the website and boasting an impressive conversion rate. The concept centered around capturing various types of vegetables, fruits, and produce, each adorned with a branded sticker or wrap displaying the Phoode® platform name. These images depicted the produce during food preparation actions, such as slicing or chopping, showcasing the connection between the ingredients and the meals prepared by consumers in their kitchens. To further engage […]