My role as a producer for Lura’s Kitchen Cookies Product Photography was to bring the client’s vision to life through compelling imagery that showcases their cookie mix product line. As a creative director, director of photography, and food stylist, I worked closely with the client to ensure their cookies were presented in an enticing and visually appealing-to-consumer manner.
I focused on capturing the essence of the baked goods and highlighting their delicious flavors and textures. I guided the client away from overhead shots, which make products appear flat, instead opting for angles and lighting that emphasize texture and dimension. The result? Mouthwatering, succulent images that draw viewers in.
Additionally, we shot the product and its packaging on a seamless white background, making it easy for the client to integrate the images into their e-commerce website design and packaging.
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